On November 11, 2018, at 01:02:55 UTC, an anonymous poster with ID zohiGrOq initiated thread #193016806 on 4chan's /pol/ board with the subject line "a new meme is being born."
The thread documented the real-time creation and iteration of what became known as "Very Smug Fox" - a cartoon fox character designed as an alternative to Pepe the Frog.
very smug fox represents one of the last documented attempts at large-scale original character creation on 4chan before the platform's cultural influence began shifting to other venues. The complete thread remains preserved via 4plebs archive system, maintaining all original timestamps, post IDs, and image attachments as primary source documentation.
SMUG gallery
The original character design featured an orange fox with a smug expression, created at 871x1000 pixel resolution.
The following collections are approved by SMUG:
About SMUG｜について：
$SMUG coin has no association with the original anonymous creator (ID: zohiGrOq) or any subsequent iterations of the Very Smug Fox meme. This token is simply paying homage to the 4chan /pol/ community creation from November 11, 2018, and the broader imageboard culture we recognize and appreciate. $SMUG is a meme coin with no intrinsic value or expectation of financial return. There is no formal team or roadmap. The coin is completely useless and for entertainment purposes only.
